Penrose-without words.png

BE OUR VIP AT EVERY SHOW!

Established in the tradition of the legendary Spencer Penrose, founder of the World-class Broadmoor Hotel, members of the Penrose Club enjoy the best seats in the house, convenience, and personalized service - all to ensure a top-tier experience at both of our venues!

Regular and Corporate Memberships are Available

To become a Penrose Club Member please contact:

Brandon Ellis, Group Sales & Premium Services Manager

bellis@broadmoorworldarena.com - (719) 477-2102

Click Here for a Club Info Sheet


Penrose Club Member Benefits

Members of the prestigious Penrose Club receive a host of special privileges and opportunities not available elsewhere in The Broadmoor World Arena and the Pikes Peak Center, including:

Advance Notice and Premier Ticket Purchasing

Advance Notice and Premier Ticket Purchasing - Members receive notification of new events before anyone else and have first access to purchase tickets, both at the Pikes Peak Center and at the Broadmoor World Arena, prior to public on-sale.

Preferred Seating Opportunities - Members are prioritized for preferred seating located close to private club entrance and as always, close to the action of the event!

Enhanced Customer Service - Members contact the Premium Services Manager directly for all needs at The Broadmoor World Arena and Pikes Peak Center! This means avoiding the stress of purchasing online.

Special Offers - Members take advantage of special deals and waived online fees when ordering tickets. The Premium Services Manager looks for any available offers and will communicate them to members, saving you money on tickets when possible!

Private Entrance & VIP Easy Access Parking

Private Entrance - Skip the long lines at The Broadmoor World Arena with the Penrose Club private entrance.

VIP Easy Access Parking - Members receive a parking pass to the exclusive Club Member Lot A at the Broadmoor World Arena, located closest to the private arena entrance. Members also have special access while parking for events at the Pikes Peak Center.

Full Access to Penrose Club Exclusive Facilities

Penrose Club Exclusive Facilities - At The Broadmoor World Arena members enjoy use of Penrose Club facilities, including the private bar with Club wait service, lounge/dining area, coat check and private restrooms (the closest to your seats!) Member access begins prior to the scheduled event start time, throughout the event and also afterwards to avoid the post-event rush.

Meeting Space - Members are granted use of the Penrose Club, The Broadmoor Suite, or spaces at the Pikes Peak Center for private meetings / parties on non-event days.

Private Bar & Pre-show Fine Dining

Private Bar - Avoid long lines elsewhere and enjoy personal wait service in The Penrose Club at The Broadmoor World Arena.

Pre-show Fine Dining - Members can enjoy a relaxed, convenient evening complete with delicious menus crafted by the staff at OVG Hospitality, our in-house catering service. Members are given first access to these meals and are prioritized in making reservations. The Premium Services Manager can assist with pre-show meal reservations and will apply a $5 member discount.

Private Line at the Mezzanine Bar in the Pikes Peak Center

And more!

Member Exclusive Activities, Events, & Tours

Guests - For a nominal $10 fee, members may invite guests into the Club to also experience luxury event treatment. The member must be in attendance when inviting a guest.

Penrose Club "Corporate" Member Benefits

We know how important it is to entertain clients, employees and other business professionals. Corporate Membership is available for recognized businesses located in El Paso or Teller County.

Corporate Members receive all regular membership benefits as stated above, as well as the following benefits:

  • Employees & Guests - Penrose Club benefits are granted to all employees of the member company! This is a fun way for companies to ensure their employees are receiving the most premium services at world-class events. The point of contact doesn't need to be in attendance when inviting a guest and guests may be different per event.
  • VIP Easy Access Parking - Corporate Members receive additional parking passes to the exclusive Club Member Lot A at the Broadmoor World Arena, located closest to the private arena entrance. These are transferable to any corporate guests attending the event.
  • Meeting Space - Rental fees are waived for private use of our spaces up to twice a year for Corporate Club members (saving up to $1,200)! Rooms includes the Penrose Club, The Broadmoor Suite, Peter Susemihl Room available at The Broadmoor World Arena. The ANB Room, Studio Bee, and Mezzanine lounge are also available at the Pikes Peak Center for private use. This benefit can be used for holiday parties, corporate meetings, social functions, etc! Use does not include food/beverage or staffing costs.